Pashmina Lalchandani is a digital marketing professional who deploys more than a decade of experience in in online & paid search marketing to position The Pegasus Group’s clients for optimal success in their Digital Search Advertising initiatives. She has deep Google Adwords, social advertising, and Analytics experience, and shines in her ability help businesses make sense of their metrics to improve online marketing performance.
As the founder of Flow Simple – a data and goal driven marketing agency – Ms. Lalchandani has helped dozens of companies achieve incredible success through their digital marketing efforts. As a Google Certified Partner, she has managed diverse marketing campaigns for national, local startup and Ecommerce clients. She is also a former User Experience strategist with years of expertise managing and designing complex software and web-based applications.
Ms. Lalchandani has presented at workshops and conferences on online marketing topics, most recently on using Adwords to propel user acquisition for startups at Denver Startup Week. She holds a B.S. in Electronic Media, Arts and Communication (EMAC) from Rensselaer Polytechnic Institute.